A MESSAGE FROM VICTORIA

The JLR London Story

I created JLR London in the quiet moments between school runs and late nights, driven by a desire to be present for my children without losing a sense of self. I couldn’t find bags that honoured both worlds... pieces that were as functional as they were refined. So I designed my own: thoughtfully crafted to move effortlessly through the day, just as modern women do. JLR London is for those who carry it all, and still wish to feel composed, considered, and entirely themselves.

A Bag That's Truly Yours

Down To The Final Detail

Enjoy free personalisation (worth £15) and a complimentary accessory of your choice (worth up to £25) with every bag.
BROWSE OUR ACCESSORIES

FIND YOUR PERFECT PIECE

The JLR London Styles, Designed to Move Through Life With You

WORK BAGS

SHOP NOW

EVERY DAY BAGS

SHOP NOW

EVENING BAGS

SHOP NOW

TRAVEL BAGS

SHOP NOW

As seen in

Logo
Logo
Logo
Logo
Logo
Logo

Worldwide shipping

Worldwide shipping and returns, free delivery for orders over £80

Complimentary Personalisation

Personalise your accessories with a choice of personalisation

Pay Later

Flexible payment options to pay later with Klarna & Clear-Pay

Contact us

Contact us at hello@jlr-london.com for all queries and expert advice

THE TAYLOR TOTE

OUR FOREVER ICON

Taylor is the bag that made JLR London who we are today, and she's back in 3 sizes and multiple colour ways. Find your perfect Taylor.

CLICK TO DISCOVER TAYLOR

THE RICHMOND TOP HANDLE

A TIMELESS CLASSIC

Luxury meets practicality with Richmond, because your everyday bag should be as stylish as you are.

ABOUT OUR CHARITIES

EVERY PURCHASE MAKES A DIFFERENCE

Through every season, 1% of your order is donated to one of two of our chosen charities. These charities are close to our hearts, resonating with our ethos and values. Help to make the world a better place, one purchase at a time with JLR London.